Thursday, 14 February 2013

How Should Plastic Surgeons Make Themselves Known?

Doctors rely on marketing, too, to get clients. After going through years of education and training, plastic surgeons should learn how to promote themselves. New ones in the field are easily pushed aside by seasoned aesthetic surgeons who already have huge client base and lots of referrals. Plastic surgery marketing is as tricky as any type of marketing. Indeed, it’s more than just being an accomplished surgeon. It’s not just about being an expert but also about letting everyone know you are an expert.

More people, both men and women, are coming to cosmetic surgery clinics to look better. This market is seeing a boon as awareness regarding cosmetic enhancement is increasing and as people are realizing there are non surgical ways to enhance their looks. Any plastic surgeon should not have trouble looking for willing patients, but there’s just an unequal distribution of patients. Only well known clinics get the most patients.

How can you get a nice slice of the market?

1.   Know your market. Face the fact that not all people can afford plastic or cosmetic surgery. Usual clients are high-class and upper middle class citizens. It makes sense to target these people in your marketing campaigns.
2.   Flyers and leaflets are still useful. Traditional advertising tactics still find their way amid proliferation of internet marketing trends. Many clinics still distribute flyers to potential customers.

3.   Magazines can be windows for likely clients, too. Another old way to advertise business is through print media. This can be expensive, and starters in the cosmetic surgery circle may have trouble funding such a costly publicity. Yet some get on with it and cross their fingers.

4.   Create a website. Top surgeons in Los Angeles get a lot of recognition online. They hire internet marketing Los Angeles agencies to make their websites and generate online campaigns to introduce themselves to potential clients online.

5.   Create social media pages. Facebook and Twitter are powerful online marketing platforms. Every plastic surgeon should know they can get a lot of client inquiries from these social media sites. Social media is also where one can interact with clients and potential clients.

6.   Blog! Plastic surgeons can talk to people on a blog, which should be linked to their website. What can they talk about? Well, a lot of people want tips about how to look young. People can never get enough information about how to look good. Also, introducing cosmetic procedures is a good way of promoting your services.

7.   Create video tutorials. YouTube is another powerful marketing engine, which is used by millions of businesses around the world. People in the medical profession use YouTube to talk to their audience and educate them about medical procedures.

Finally, don’t get too promotional and don’t forget to be friendly to your potential clients!

Monday, 4 February 2013

INTACT INFO SOLUTIONS- The latest web tech tool

The advent of the computer age has brought about a revolution in the way we communicate. It not only connects us with our near and dear ones but also those who stay in the farthest corners of the world.

The current web marketing strategies works on this very principle, it connects the consumer from the comfort of their homes or offices to the large mass of people who are connected through the web.

There are a host of other techniques which work in harmony with each other to give a great marketing feedback these include SMO, Search Engine Optimization, Internet Marketing, Media Buy and More.

Although there are many in this business yet ‘intact info’ stands apart from the rest in terms of its quality performance and delivering excellence in global marketing. With over 10,000 keywords on the first page of Google, Yahoo and Bing, an increase of  over 20% global traffic in a period of 3 months, a 40% click conversion increase and a 200% Cost Per Customer Acquisition Savings it is truly the most reliable marketing instrument available on an international scale.
Intact info is a complete information technology based Web Company which offers a customized search engine optimization along with recognition on all possible social media forums for easy recognition and faster works process, it offers pay per click and customized website designing to achieve the marketing goals of its clients.

The application of Web 2.0 technology has been able to accomplish many flourishing online search engine optimization, social media optimization as well as media purchase campaigns for fostering a higher level of conversions, web traffic and online search rankings.

 Many of its clients have borne testimonials to prove the consistency of its work. They have found intact info to be trustworthy in dispensing accurate information and awareness among people on whose basis they had received a wonderful response from customers. It caters to the needs of all those looking out for a successful marketing of their company or product, be it medical, general or commercial.

It takes into account the requisites of all and provides suitable and efficient means of marketing to provide the ultimate goal. Accredited with the ‘Best Web Masters’ and ‘World Wide Web Awards’ it is the best way to reach out to the people and thus acts like a bridge which joins the two ends of the marketing world.